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- <text id=94TT0022>
- <title>
- Jan. 10, 1994: The Arts & Media:Television
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1994
- Jan. 10, 1994 Las Vegas:The New All-American City
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- THE ARTS & MEDIA, Page 56
- Television
- Swaying The Home Jury
- </hdr>
- <body>
- <p>The Menendez trial has been a long-running soap opera--and
- a high-profile attraction--for cable's Court TV
- </p>
- <p>By Massimo Calabresi/New York
- </p>
- <p> At Luke's Hair Design in Somers, New York, the main topic of
- TV conversation these days is not Jessica Fletcher's latest
- murder mystery or Roseanne Connor's most recent family crisis.
- It is the fate of Lyle and Erik Menendez, the Beverly Hills,
- California, brothers awaiting a verdict on charges of murdering
- their parents. "One way or another, every day it comes up in
- conversation," says Rosalie Mignano, 29, a nail technician at
- the salon. "I've really come to care about them as people."
- </p>
- <p> Stanley Orlen, a former New York City policeman now living in
- suburban Long Island, was so involved in the trial in late November
- that he was reluctant to go into surgery because he might miss
- the final arguments to the jury. "The surgery wasn't important;
- missing the summation of the trial was more important," he says.
- "Do you call that being hooked?" Holly Hunter, at least according
- to her Tonight Show testimony, is an addict. So are hundreds
- of lawyers, journalists and an armchair judiciary of ordinary
- viewers who have abandoned Luke and Laura on General Hospital
- for the really hot soap opera of the new TV season: the Menendez
- trial, covered live and virtually gavel-to-gavel on Court TV.
- </p>
- <p> Since it was launched in July 1991 by legal journalist and editor
- Steven Brill, the Courtroom Television Network (of which Time
- Warner is part owner) has immersed cable viewers in the slow,
- sometimes tedious, often mesmerizing workings of the American
- judicial system. With 47 states now allowing cameras in the
- courtroom, the channel has broadcast such high-profile proceedings
- as the William Kennedy Smith rape trial, the insanity defense
- of serial killer Jeffrey Dahmer and the parole hearings of Charles
- Manson and his followers. But nothing has brought it quite so
- much attention as the Menendez case. Says senior vice president
- Merrill Brown: "It has sustained viewer interest in a way that
- we didn't believe previously a trial of this length could."
- </p>
- <p> For a relatively small cable network (currently seen in 14.1
- million homes), Court TV has surprisingly strong ratings. In
- the first Nielsen survey of its viewership in October, the channel
- ranked No. 4 during the day among cable viewers who receive
- it. Yet Court TV executives are reluctant to credit the Menendez
- trial with boosting viewership; they would rather have advertisers
- and cable systems believe the network's audience is stable and
- continuous, not simply tuning in for the big trials. There are
- evidently still some doubts: the channel is not yet making money,
- though Brill says it is slightly ahead of its business plan.
- </p>
- <p> Court TV has embarked on an effort to broaden its programming
- beyond its staple of live trial coverage. The network runs hourly
- judicial-news updates all day and weekly prime-time segments
- on consumer law, small-claims courts, and parole and death-penalty
- issues. This month it will introduce The System, a weekly show
- that Brill describes as a "nonfiction Law & Order," tracking
- cases from arrest to judgment. On-air personalities like Cynthia
- McFadden (who has just been hired away by ABC News) and Terry
- Moran (who is covering the Menendez trial) have gained a devoted
- following.
- </p>
- <p> Critics of Court TV charge that it focuses excessively on the
- most sensational and salacious cases in an effort to boost ratings.
- "Coverage of trials is a good idea," says Alan Dershowitz, the
- attorney and Harvard Law professor. "The way Court TV does it
- is a bad idea. Virtually all they cover is sex, gore and pornography."
- Far better, suggests Dershowitz, would be a nonprofit, C-SPAN-style
- channel, which would give viewers access to a broader range
- of cases.
- </p>
- <p> Brill rejects such criticism, arguing that Court TV spends most
- of its time on unspectacular cases, from medical malpractice
- suits to the legal battle last month in the Delaware Supreme
- Court between QVC and Viacom over Paramount. "We could do a
- rape and grisly murder trial every minute of our 24 hours if
- we wanted to," says Brill. "That's not what I want to do for
- a living."
- </p>
- <p> Nevertheless, the channel is hardly shying away from the big
- cases. It has already won approval to cover the trial of Lorena
- Bobbitt, charged with cutting off her husband's penis, and it
- hopes to air the trials of Hollywood madam Heidi Fleiss and
- alleged serial killer Joel Rifkin. Brill insists that Court
- TV's just-the-facts approach is a healthy antidote to the fictionalized
- treatment such cases routinely get in network TV movies. "There'll
- probably be 58 docudramas about the Menendez brothers' trial,"
- he says. "But [the producers] will probably be a little more
- honest because they know so many people have watched the real
- thing."
- </p>
-
- </body>
- </article>
- </text>
-
-